~ Press release provided by Southern States Cooperative
LURAY, Oct. 23 — Local manager of Southern States Cooperative in Luray, Jason Wilkins, was named by the Agricultural Retailers Association (ARA) as one of the 2024 Rising Stars. Vote for their video to help them win the Rising Stars Fan Favorite challenge.
The ARA Rising Stars award program, sponsored by Atticus, recognizes emerging leaders in agricultural retail industry in front of hundreds of industry professionals at the annual ARA Conference and offers resources to hone leadership skills. This year’s award theme is “Empowering Leadership through the Next Frontier”, which guides the videos created by each Rising Star.
The Fan Favorite video challenge is a new way to empower ARA Rising Stars to share their message over social media, encouraging others to vote for their favorite video. One winner with the most votes will win a prize. Scroll down to find Wilkins’s video and place your vote for your favorite video on this page before voting ends after November 1.
“ARA and the Atticus team are excited to see our Rising Stars showcase their hard work and share what empowering leadership means to them,” says Andrea Mowers, ARA director of communications and member experience.
Additionally, one video will be selected by a panel of ARA and Atticus reviewers to win a grand prize trip to visit the Atticus headquarters in Raleigh, North Carolina, to see a different side of ag retail. The grand-prize video winner will be revealed on the main stage at ARA Conference, held Dec. 3-5 in Houston, Texas.
The Agricultural Retailers Association (ARA) is a nonprofit trade association representing the interests of retailers across the United States on legislative and regulatory issues on Capitol Hill. As the political voice of agricultural retailers, ARA not only represents its membership but also educates members on the political process and important issues affecting the industry.
As part of the program, each Rising Star will also complete the ARA NAVIGATOR 360°online leadership assessment to identify their own strengths and areas to improve as it relates to Southern States Cooperative’s unique needs.
Watch this year’s videos and enter your Fan Favorite vote by November 1.
Southern States Cooperative is a Richmond, Virginia-based agricultural retail and service cooperative that provides a wide range of production inputs, including crop nutrition, seed, livestock feed, animal health supplies, energy solutions, as well as products for the farm and home. Founded in 1923, the cooperative serves its farmer-members and customers through more than 80 company-owned retail locations, primarily in the states of Maryland, Virginia, West Virginia, North Carolina, South Carolina and Kentucky. Southern States also maintains a relationship with locally owned, Southern States-branded farmer cooperatives in the region.
Learn more about the Rising Stars award program. View a list of the 2024 ARA Rising Stars. Nominations for this ARA award program are accepted annually from late spring until early fall and are open exclusively to ARA members.
For more information on current legislative and regulatory issues impacting agricultural retailers, visit www.aradc.org
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