By Randy Arrington
LURAY, May 4 — Local community leaders gathered along Broad Street last Thursday to celebrate the grand opening of a new women’s clothing store — and yet another ribbon cutting in Downtown Luray.
Valley Bliss welcomed customers, and the community as a whole, to look through their selection of clothing, shoes and accessories all aimed at keeping women in Page County “trendy.”
“Hopefully, you’ll see the latest thing in here,” owner Mia Buracker said of the store that rents space from, and sits adjacent to, the Compass Tea Room.
Thursday’s event continued a building momentum of new business openings in Luray during recent months.
“I’ve been here all my life, and I’ve never seen this many businesses opening in this short of time,” Mayor Jerry Dofflemyer told the crowd gathered just off Main Street. “To the folks here at Valley Bliss, we say thank you for your confidence in investing in Luray. We wish you all the best.”
Buracker, a 2005 LHS graduate, first moved to Luray when she was 12. Now a first-time business owner, she is hoping to help her hometown “stay trendy and up to date.”
“I’m really trying to be a one-stop-shop for all sizes…the teenager to the grandmother,” Buracker said.
Many local merchants are reporting busy weekends in the downtown area and beyond as tourists begin to seek treatment for their cabin fever and visit a destination like Luray, which has a wide array of outdoor activities to offer.
“It is getting busy,” Chamber President Gina Hilliard told the crowd. “I know the lodging folks are booked. We just need to get them out and into our stores.”
In the future, Valley Bliss hopes to add both children’s and men’s clothing, but for now the cozy shop will satisfy the owner’s two favorite passions.
“Fashion and shopping, and building relationships with people,” Buracker said. “Now, I can shop and talk all day.”
Valley Bliss is located at 5 Broad St., Luray, Va. and is open from 11 a.m. to 6 p.m. on Thursday and Friday, and from 11 a.m. to 5 p.m. on Saturday.